By CFSB CEO Betsy Flynn
If you’ve ever participated in career day one of our local elementary schools, you’ll probably relate to this story. A banking colleague visits her son’s Kindergarten class and amid explaining the role of a banker, one eager child pipes up and says, “It’s like the lifecycle of a plant!”
He’s right-community banks like CFSB take in deposits and distribute loans and feed into a self-sustaining micro-economy by keeping funds right here in Western Kentucky. The idea of “sustainability” is linked to many of our local activities these days-whether it’s reusing or recycling products that otherwise might be tossed out, sampling culinary delights from the local bakery or family-run diner, or choosing to buy American-made products to support our national economy. There are plenty of reasons why eating, dining and banking locally makes good economic sense.
It’s all part of a symbiotic relationship that community banks like CFSB have with communities that we serve. Funds taken in by the community are put to productive use by lending that money back into Western Kentucky’s economic ecosystem-to local small businesses and residents just like you. When you deposit money at CFSB, those funds are used to support local businesses, homebuyers and everyday consumers. And the proceeds from those businesses employ local residents, fund municipalities and continue the cycle of locally based economic growth.
As we recognize April as Community Banking Month, I want to thank our existing clients for their patronage and urge those who we hope to count as future clients to consider what it means to bank locally and help sustain Main Street today, tomorrow and for generations to come. Stop by CFSB today to discuss your financial situation and learn how we can help you realize your financial dreams-and contribute to a more vibrant and sustainable economy in our community.
Remember-we’re all in this together. Community banks are only successful if our clients and communities are too. That’s why the community bank and its relationship business model have thrived for more than 150 years. We know what it takes to create successful local economies-join us in helping to build a more sustainable, vibrant economy here at home!